Data Strategy for Establishing Dossiers

2023-11-08 10:00

Data Strategy - Detailed Overview of File Establishment


In the article "Interpretation of Data Strategy" published on this official account, the essential concepts and overall process of data strategy are succinctly presented, providing an overview of the theoretical underpinnings, broad steps, and overall valueof data strategy.

A data strategy revolves around data as its core, involving the formulation and execution of a series of strategies and actionsdesigned to drive organizational digital transformation and optimization, ultimately realizing decision-making and development powered by data. It acts as a guiding framework for entities such as businesses undergoing digital transitions.

Data strategy should adhere to a user-centric approach within its ecosystem, being propelled by credible data, and aiming for sustainability as its objective.

For a more comprehensive understanding, please refer back to the article titled "Interpretation of Data Strategy".

In the article "Detailed Analysis of Data Strategy: Customer Development," the International Institute For Advanced Data Management Study approached the topic from the perspective of a consulting firm, detailing the process and considerations during the customer development phase in executing a data strategy project, complete with reference tables and documents. More specifics can be revisited in that piece.

This present article will delve into the detailed steps involved in establishing a customer file.



Key Steps in File Establishment


File establishment primarily takes place within the consulting firm, where it involves the integration of client dossier materials, leading to the construction of a client database and subsequent series of data governance operations. This can be facilitated using a corresponding Customer Relationship Management System (CRM System) for storage management and relationship maintenance. Throughout this process, multiple visits and interviews with enterprise clients are conducted to gatheradditional necessary information.

The information required for establishing a file consists mainly of internal client information, internal project information, and corresponding records of visits and interviews.

01

Internal Client Information

02

Internal Project Information

03

Visits & Interviews

04

Information Storage & Data Security



1. Internal Client Information



The client's basic information includes elements such as their tier, development potential, and digitalization level. During thecustomer development phase, the consulting firm receives the client's 'Consulting Engagement Form', which records essential client details like the company name, address, etc. Concurrently, the firm utilizes the 'Digitalization Indicator Assessment Questionnaire' to evaluate the digitalization level of the corporate client and incorporates this data as part of the client's basic information record. The internal rating of the client's potential is also archived at this stage within the consulting firm.


2. Internal Project Information



Based on the company status, problems, and preliminary requirements outlined in the 'Consulting Engagement Form' completed by the client, project information is augmented. This data is continuously refined, supplemented, and improved through multiple site visits and interviews, incorporating details such as the billing method, whether the project has been contracted, and the project's current stage.



3. Visits and Interviews


During the initial stages of defining project specifics with the client, multiple visits and interviews are necessary to communicate with key stakeholders and gain a deep understanding of their needs and expectations, solidifying the project's exact content and fostering mutual trust. Simultaneously, these visits allow the consulting firm to familiarize itself with the corporate environment and atmosphere, identify latent issues, laying the groundwork for subsequent problem analysis, solution formulation, and business development.

Records of visits and interviews are stored separately and can be retrieved using index information found within the client's archive.



4. Information Storage and Data Security


Client dossier information constitutes confidential material within the consulting company and is uniformly stored in an internal client database. This database is equipped with security measures such as data encryption and decryption, as well as data access control, to ensure that client information remains confidential. Additionally, the company enters into non-disclosure agreements with clients to enhance their trust.



A Customer Relationship Management (CRM) system can serve as an option for managing and storing client information. Through the automated information management of a CRM system, the consulting company gains deeper and broader insights into clients, enabling personalized services. With the multi-channel communication facilitated by the CRM system, the company can maintain long-term, friendly relationships with its clientele. Moreover, real-time updates of information within the CRM system promote internal information synergy among the consulting company's team members, improving employee efficiency. The analytical features of the CRM system further assist consulting company staff in understanding business situations, providing crucial bases for decision-making and adjusting business strategies.




Conclusion



Data strategy is both a data-centric study and a practical application. International Institute For Advanced Data Management Study believes that developing implementation templates for data strategy projects from a consulting enterprise'sperspective not only aids consulting companies in structuring their services but also powerfully drives digital transformation efforts within the industry.

This article has detailed the intricacies of establishing client dossiers, providing sample files and recommended tools for consideration by consulting firms. In the future, the International Institute For Advanced Data Management Study will continue to elaborate on various aspects of data strategy, inviting continued attention and discussion.



about us


International Institute for Advanced Data Management Studies (IIADMS) is a non-profit, vendor-neutral institution dedicated to fostering collaboration among technology and business professionals. IIADMS is committed to advancing research in data and data management-related fields, consistently seeking new insights and best practices in the data landscape.

IIADMS is to establish itself as a preeminent global platform for knowledge exchange on theoretical and practical aspects of data management. The institution is eager to engage in diverse partnerships with prestigious domestic and international forums, both directly and indirectly addressing traditional and cutting-edge topics in data management. Through these collaborations, IIADMS aims to disseminate its research findings and contribute to the collective understanding within these forums.


The Global Data Forum 50 (GDF50) is a non-profit platform for international exchange on data management theory and practice, established under the auspices of organizations such as DAMA China. Its legal entity is authorized by the International Institute for Advanced Data Management Studies Limited, with the Forum serving as the representative responsible for the establishment, administration, and advancement of research at domestic centers.

With empowering others as its utmost objective, GDF50 regularly organizes live streaming events featuring the latest data knowledge, and has forged partnerships with governments and enterprises across China. Continuously leveraging the combined academic prowess and data-driven momentum of the Forum and the Institute, GDF50 actively contributes to the development of China's digital economy.


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